Content Newspapers

Newspapers

» lOcal Relevance Equals revenue

The ability to produce daily content combined with regional expertise make newspapers the perfect resource to capitalize on the mobile medium.

With NetInformer, newspapers can offer mobile content that is customized for their local audience as they need it, not just news for general masses. We can help newspapers emerge as the relevant source for on-the-spot information.

Comprehensive Wireless Content Application

Xtra! Our wireless application, Xtra!, is designed specifically to deliver newspaper’s content and services to cell phones. Xtra! integrates with your information database to provide:

Classifieds ad alerts and search
News, sports and community alerts
Mobile coupon services
Location Based Services (LBS)
Interactive advertising

Tap the Elusive Youth Market

Mobile messaging is the best communication channel to reach 18- to 24-year olds. Gain a new readership segment by offering information geared to the mobile generation.

Self-Promotion Opportunities

Our system also gives papers the power to interact with readers in new and exciting ways. Run promotions to engage your audience, build your brand and mobile subscriber list.

Reader opinion polling and voting
Contests, games and fund raising
Community oriented content

Revenue and Transaction Services

We offer several revenue models and billing options to generate income and collect fees. Gain revenue through sponsored alerts, subscription services, mobile advertising, or accept payments for content, products, or services.

Our system can charge transactions to subscriber credit cards or charge payments to a users phone bill with Premium SMS fees. Users can buy movie and restaurant reviews, travel guides, or pay for an advertised meal special with their phone right at the restaurant.

TOP